South Florida · Marketing Agency

Everything's better
with a little Salt.

Simple by design. A curated plan for your brand — website, content, email, and strategy, built to amplify what already makes you different.


Who we are

Small by design.
Sharp on purpose.

Salt & Co. is a two-person studio that works like an extension of your team. No bloated retainers, no account-manager telephone game — just senior hands on your brand, close to home on the South Florida coast.

South Florida
Home base · clients anywhere
Boutique
Senior, hands-on
Curated
Never templated
What we do

Everything a growing brand needs,
and nothing it doesn't.

Content & Social

  • Social media management — Instagram, TikTok, X
  • Brand photo & video
  • Copywriting & brand voice
  • Community management & UGC

Email & CRM

  • Automated email flows & CRM
  • Newsletters & lifecycle emails
  • SMS marketing
  • Referral & loyalty programs

Strategy

  • Brand strategy & positioning
  • Annual marketing plan
  • Website design & redesign
  • Marketing audits

Growth & Performance

  • SEO & Local SEO
  • Google & Meta Ads
  • Analytics & reporting
  • AI & workflow automation
Why Salt & Co.

Curated for your brand,
never off the shelf.

We don't run every client through the same package. We start by understanding your business, then build a plan that amplifies what already makes you different — clean, cohesive, and handled by one team.

See how we work →
What that means for you
  • Strategy before execution — we learn your brand first
  • Website, content, email & strategy from one connected team
  • Deep focus on beauty, wellness & hospitality brands
  • Transparent, ongoing reporting — no black box
  • AI speeds the busywork; our team makes every call
The tools we work in
Meta Google TikTok Klaviyo HubSpot Shopify Mailchimp Canva
Kind words

Built for reviews like these.

★★★★★

“They felt like part of our team from week one — the content just kept getting better, and we finally had a plan we understood.”

Your business here
Founding client
★★★★★

“Our socials went from an afterthought to the thing customers mention. Booking went up and we barely lifted a finger.”

Your business here
Founding client
★★★★★

“Clear reporting, quick turnarounds, no fluff. It feels like having a marketing department without the overhead.”

Your business here
Founding client
Sample reviews — real founding-client quotes replace these as our first projects wrap.
Who we go deep with

Built for brands like yours.

Beauty & wellness
Hospitality
Boutique service brands

Rather than claim every industry, we go deep where our instincts are sharpest — though we happily work with growing brands of all kinds.

Free · no strings

Get a free marketing audit.

We'll review your brand, socials, and funnel, then send back a short, honest list of quick wins — whether or not we end up working together.